The New Rules of Marketing & PR

How to Use Social Media, Online Video, Mobile Applications, Blogs, News Releases, and Viral Marketing to Reach Buyers Directly
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Current format, Book, 2017, All copies in use.
Current format, Book, 2017, All copies in use. Offered in 0 more formats
Methods of buying are changing rapidly-- and the rules of marketing and public relations need to change along with them. Social media, real-time marketing and other online techniques must supplement your off-line methods. Scott provides actionable strategies that can be implemented immediately.

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